Skin Cancer Awareness Month: Susan's Story
May 24, 2012 | by Tricia Taormina | posted in
Well-being
For years, Susan Posnick has made beauty simple for you through her healthy and unique formulas. And part of that's been by combining your favorite cosmetics and sun protection. Why? Diagnosed with melanoma in 1998, early detection possibly saved Susan's life and the experience changed her life. Susan has since made it her goal to educate and protect through her products.
Think it's only sun seekers that are at risk? Susan says she never really tanned, but didn't make sunscreen a priority whenever she was outside. So discovering a tiny red spot -- as small as a pinhead -- on her forehead was a surprise.
"It has become my passion to educate men, women and children about skin cancer and to make it easy to apply healthy sun protection that isn't greasy and doesn't sweat off," she says. What are her personal tips for sun protection? "I always COLORFLO and/or BRUSH ON BLOCK on my face, neck, hands--anywhere that is exposed to the sun and I usually wear a hat as well."
COLORFLO is a mineral foundation and one of Susan's signature pieces--not only does it feel weightless, but it offers SPF 26+. It also comes in a bronzer and shimmer with equal the sun protection. But Susan knows skin cancer doesn't just affect female sunbathers--it finds anyone. That's why BRUSH ON BLOCK isn't just for the ladies; she made this sunscreen line for the entire family. Men and children will love the easy-to-use self-despensng brush that's SPF 30 with UVA and UVB protection.
"This is some serious stuff," she says when asked what the battle against skin cancer taught her. "It is the only cancer that is usually preventable and we need to provide education and products to prevent it." And Susan is so passionate about it, she's doing just that for everyone.